BUILD AN ADVENTURE
There was a time when the only activities vying for a boy's time were baseball and scouting. That's no longer the case. With boys and their parents trying to make the best of their time together, The Boy Scouts of America needed a national recruitment campaign that not only positioned scouting as a great experience, but the best way to equip a boy for the future.
Writer: Ben Bohling | Director: Tim Kemple | Camp4 Collective